If you already tried Fanchimp, you know that it proposes you interesting contents to help you engage with you fans and attract more customers.
Fanchimp propose you those contents based on keyword that you provide to the website. But how to choose the best keywords to have best results?
To discover the best keyword for your page you have to ask your self two questions:
- What did my target customer like to discover?
For example, if you sell jewelry, your customers will be interested in jewelry trends, jewelry news, celebrity’s jewelry, etc…
This way, you can select the contents that are interesting for your audience, so they’ll engage and share the content, and bringing their friends to follow your page and you’ll have the opportunity to sell them your products.
- What did you care about?
What do you like? Where your inspiration came from? People love to know more about what’s behind a brand or a product. For that purpose you can add keyword like: inspiration, fashion trends, colors, etc…